U.S. The sport is Formula 1, and its season kicks off on Saturday with the Australian Grand Prix on Apple TV. Bringing the live sport to audiences is no easy feat, but Variety ...

Even in auto racing, it’s all about the data today. Amazon Web Services Inc. is a global partner of Formula One and has been the official cloud and machine learning provider for the league since 2018.

The first rule of Formula 1 is its simplest: Always beat your team-mate. That remains true in F1 2025, too, 75 years on from the sport’s original season. Because every car is different, the only way ...