The sudden onset of a crisis can pose an existential threat to your non-profit organization, especially since your reputation is your most valuable strategic asset. A strong reputation is often the ...

Crises happen when they are least expected, which is why every organization should have a crisis communication plan in place. Crises communications refers to information that is shared when an event ...

A crisis never seems to occur at 11:30 a.m. on a Wednesday when your management team is already huddled for a regular meeting. Accidents, storms, outages and fires all seem to happen in the wee hours ...

Nicole Tidei is a Vice President at Pinkston, a Washington D.C.-based full service branding, marketing and communications firm. In my more than a decade in public relations, I’ve seen plenty of ...

When a corporate crisis strikes, executives need a strategy for discussing the matter with employees, customers, and the public. But unless information about a crisis is shared in a careful, planned, ...

For years, your company has made good choices and positively impacted the communities and employees it serves. You have a stellar reputation — perhaps even a Pillar Award on display — and your ...

Crisis communication is an imperative skill in the modern business world — a carefully prepared blueprint that a company follows to address a crisis and maintain its reputation. When developing a ...

When a crisis erupts at your organization, you won’t have time to develop a response from scratch. Instead, you’ll need to have a robust crisis communications plan already in place so you can ...

Business crises are almost inevitable in a fast-paced, constantly changing and social-media-hungry world. When an organization is in the midst of a crisis, it’s essential to provide stakeholders, ...

As the real-life impact of the CrowdStrike and Microsoft outage continues to unfold, one thing is clear: building crisis communication strategies is an essential part of leadership. It’s a step that ...

In today’s fast-paced world, which is further fueled by social media, news and information seem to always be in excess. This can be both a blessing and a curse for organizations: on the one hand, it’s ...

In an ideal world, a crisis would make an appointment. It would announce its imminent arrival several weeks in advance, giving organizations plenty of time to understand its potential impact and ...